July 2024
Hongchen Eye Health specially set up the "Eye Health Subway Train" with a multi-dimensional brand strategic layout of advertising on subway trains worth tens of millions of yuan to achieve accurate and efficient brand image and reach users, empowering terminal stores and launching a heavy attack across the country!
"Screen Domination Journey" sweeps the country
Hongchen Eye Health Project
Continuously launched large-scale subway advertising
Whether it is the amount of investment or the coverage
Creating a new high in the industry
Starting the "Screen Domination Journey" with unprecedented momentum!
11+ provincial capitals nationwide
Covering more than 30+ subway city lines
Covering 30 million people
200 million exposures and more than 200 million
Highlights
Nanjing Subway Station
Line 3
Nanjing Metro Line 3
Hongchen Eye Health Subway Train Enters Nanjing!
In the era of fast-paced life, consumers' attention is highly dispersed, and the subway, as a living space that mainstream urban people must pass through every day, has a natural scene advantage, which makes Hongchen Eye Health a high-frequency forced touch for users, making the advertising slogan "Find Hongchen Eye Health for glasses" more deeply rooted in the hearts of the people.
Wuhan Subway Station
Line 2
Wuhan Metro Line 2
Hongchen Eye Health Subway Train arrives in Wuhan! The train carriages are all in the red and blue color scheme of Hongchen Eye Health. Through the full scene penetration of the train, it can achieve high coverage, high exposure, and high reach of potential consumer groups, help Hongchen Eye Health stores attract customers, and promote the sustainable development of the eye health industry.
Changsha Subway Station
Line 4
Changsha Metro Line 4
Hongchen Eye Health Subway Train Enters Changsha!
The "Eye Health Subway Train" will travel to many cities across the country. This train will showcase professional optometry experience, professional glasses matching solutions, and professional eye health services in all aspects, attracting more people to pay attention to "eye health" and forming a marketing closed loop of "offline advertising-traffic import-sales conversion" to set off a national "eye health" trend!
Helping stores to "sweep the screen all over the city"
Hongchen Eye Health, working with every eye health retail store
Achieve growth and transformation! Visible brand future!
Guided by professionalism, we are committed to providing healthy and high-quality products and services to our customers,
Using traffic as a method, we create customer acquisition opportunities for retail stores!
we will attend the 2024 Beijing Optical Fair on Sep.10~Sep.12, welcome to our booth. You can know our products first, please check which items you are interested in and contact us freely. Now Summer is coming, Our photochromic lenses are hot sale , please find more details form our website. we also have RX preceitpion lens and so on.
Post time: Jul-19-2024