Look at yourself through the model, and learn management from the benchmarking enterprise. In order to enhance the growth of the enterprise and constantly surpass itself to improve the development of the enterprise, the EMBA class of the Danyang Optics Chamber of Commerce held a study tour for benchmarking enterprises in Hangzhou on July 14——walking into Wahaha, Joyoung, and Alibaba to explore the survival of model enterprises. Comprehend the business management wisdom of entrepreneurs.
The first stop of the study tour
Wahaha Group
The first stop of the study tour came to the "Wahaha Group" located in Xiasha District, Hangzhou. First, we visited the Wahaha Group's corporate image exhibition hall. Through the prelude promotional film and the cultural wall, we explored Wahaha's development history and unique experience, and gained an in-depth understanding of "Small Steps" Run quickly" strategy, management and technological innovation, brand building, marketing management, etc. Through the circular screen theater, I learned about Wahaha's development in the field of intelligent manufacturing, and had a drink tasting experience in the product experience area.
The second stop of the study tour
Joyoung Group
The second stop of the study tour came to "Joyoung Group", the leading enterprise of soymilk machines. The students not only visited the Joyoung Culture Exhibition Area, Joyoung Food Fashion + Product Exhibition Area, learned about Joyoung's new products and technologies, but also experienced hands-on The operation of grinding soybean milk, in a relaxed and happy atmosphere, I personally realized that technology leads the future.
alibaba
The last stop of the study tour came to the large-scale Internet company "Alibaba", visited Alibaba Xixi Park, visited and experienced the martial arts culture and innovative genes characteristic of this Internet e-commerce company, and learned about Alibaba's employee care and human resource management. Innovative measures and Ali's mission to build a 102-year-old company.
As a brand-new learning mode, the field study tour that seeing is believing can liberate the minds of entrepreneurs in the eyewear industry and find the gap with benchmarking companies at close range. Participating in this study tour can effectively interpret the growth and development of famous enterprises in Hangzhou, understand how Zhejiang merchants transform and respond to the new environment, and what successful development strategies and management experience they have. Combined with special lectures and seminars, it will help build the health of the enterprise The way to rapid development.
Post time: Jul-31-2023